Marketing Homemade Crafts – Online – Websites – Consignment?
Marketing homemade crafts online or from your website? But are not sure how to go about it and are looking for some ideas?
Of course, there are local craft fairs and flea markets, but they will require your personal involvement and time. Running a business is time intensive. The more you can make it run on autopilot the better.
However, an additional marketing option can be the internet. Either through your own website, or through well-established craft marketing websites that work on a commission.
Online access is becoming more and more popular with all the personal connected devices people carry today. With the new cell phones, tablets and ultra-lightweight laptop computers, it is an easy take for a prospective buyer to find your homemade crafts online from just about anywhere.
While marketing your craft business online you are only involved in the shipping process after the sale. Almost all other factors of the online craft sale can be pre-arranged and automated.
Online Sale Steps:
- Display the item to sell online.
- Set pricing or auction limits and wait.
- Process finial sale or bidding information.
- Verify finial money exchange, including shipping cost.
- Package and ship the craft item to the customer.
The crafts to make and sell only require a little research for the market item you are interested in making. There are buyers for almost any item you can imagine.
Craft ideas many times will have to do with the upcoming seasons. Plan so you have an inventory ready for Christmas, Easter or Halloween. Other items can fit into the general gift category and offered all year long.
Becoming an internet entrepreneur with online craft sales can be very rewarding and help cover the slow periods when you should be creating new materials to sell.
Good Internet Business Models for Craft Sales:
- Research the market for ideas.
- Gather materials at the lowest cost.
- Use templates to produce multiple copies where possible.
- Track you craft items sold to help plan for the next batch.
- Watch other sellers and their items to find what is popular.
- Push the homemade effect to separate you from foreign mass-produced copies.
In today’s craft market’s it has become clear that craft buyers will pay more for made in the USA items. The added factor of being handmade from your home just add to the selling point.
Selling on Amazon, Etsy and Ebay
If you are not using your own website to sell your craft items, you should look at Amazon, Etsy and eBay. They all offer help with displaying your items and most importantly selling and receiving payments. Setting up a PayPal account is a must do first step. PayPal offers great service for receiving your payments or as a go-between if there are disputes.
Alissa in the video below offers very good information on these subjects and also shows her profits from online outlets for her items. She has many videos on her YouTube site with lots of how to information. Much more that I could write here. Check her out at: Planet Alissa
Melanie offers good advice on how to track your cost for handmade items. This is a good point to get the most from your profits after the sale and overhead cost. She get down to the nitty gritty about many handmade crafts including knitting. Check her out at: Melanie Ham
I hope the information in this article gives you a start on beginning your own homemade craft business. Any day you can stay home while being your own boss and make a profit is a good day.